Always up for a challenge

I'm a multidisciplinary designer that helped launch several projects for print, web, and mobile. I successfully ran my own design studio for 11 years, managing teams of over 50 designers and developers, proven myself as an effective communicator, project manager, and entrepreneur.

BRAND PRODUCT User Centric Design MARKETING Customer Centric Design Serve, Delight, Engage MY DESIGN GOALS

My design principles

  1. data-informed
  2. conversion-driven
  3. clear
  4. engaging
  5. visually appealing

My design process

  1. research
  2. collaborate
  3. explore
  4. refine

My design motto

"Simplicity is complexity resolved"

Constantin Brancusi

Skills & Tools

Although I have experience working for small and large companies, my design and programming skills are ideal for early-stage start-ups.

My Career Path Brand Designer Graphic Designer UI Designer Front-End Developer

Design Tools

  • Sketch / Figma / Adobe Xd
  • Framer / Zeplin / Abstract
  • Photoshop / Illustrator / Indesign
  • Affinity Photo / Designer / Publisher

Web Dev Tools

  • HTML / CSS / Javascript
  • Git / Github / Gitlab
  • NextJS / Jekyll / WordPress

Data Collection

  • Google Analytics / Optimize
  • Hotjar / Segment / Mixpanel

Teamwork

  • Scrum / Agile
  • Jira / Asana / Trello
  • Slack / Zoom

"Choose a job you love, and you will
never have to work a day in your life"

Confucius

Work Timeline

  • sep 2019 - present . Berlin, Germany

    Freelancer

    Main Clients:

    • Main Street (Product Design/ Front-end Dev)
    • Musicmind (Brand Design/ Web)
    • Compete Hub (Brand & UI Design/ Front-end Dev)
    • Add Content (Brand Design)
    • Dquote App (Brand & UI Design/ Front-end Dev)
  • oct 2017 - sep 2019 . Barcelona, Spain

    Travelperk

    Sr. Marketing Designer

  • nov 2015 - may 2017 . Berlin, Germany

    Stacktile

    Sr. Product Designer

  • jan 2015 - nov 2015 . Madrid, Spain

    Taggito

    Sr. Product Designer

  • feb 2007 - sep 2014 . São Paulo, Brazil

    E.Com WebTV

    Product Designer

    Main Clients:

  • aug 2003 - feb 2007 . São Paulo, Brazil

    E.Com

    Creative Director & Co-founder

    Main Clients:

Education

  • Consumer Neuroscience
    & Neuromarketing

    Copenhagen Business School

    2021

  • Email Marketing

    Sendinblue Academy

    2021

  • Storytelling
    for Influence

    IdeoU

    2017

  • Rails for Designers

    Starter League

    2012

  • Marketing MBA

    Madia Marketing School

    2004

  • Bachelor in Communication
    and Media Studies

    Anhembi Morumbi University

    2000

Languages

PORTUGUESE native ENGLISH fluent GERMAN basic SPANISH basic

"Design is not just what it looks like,
design is how it works"

Steve Jobs

Teaching, Given Lectures and Workshops

  • 2010

    Effective Communication
    in Healthcare

    Lecturer at Getúlio Vargas College

  • 2009

    Health Care Websites

    Lecturer at HC-FMUSP

  • 2007

    Building a Blog

    Lecturer at SESC-SP

  • 2006

    Advertising Course
    Senior Thesis

    Mentor at FIZO College

  • 2006

    Digital Communication
    Trends

    Lecturer at FIZO College

  • 2006

    Advertising Course
    Senior Thesis

    Judge at FIZO College

  • 2005

    Introduction to
    Multimedia Production

    Lecturer at FIZO College

  • 2005 - 2007

    Professor at FIZO College

    Given disciplines on advertising course:

    • - Applied Computer Science
    • - Multimedia Production
    • - Visual Communication
    • - Creativity
  • 2003

    Teacher at
    Takano Graphical School

    Given Discipline: Digital Media

Artistic Production

  • GaTo

    Videomaker

    2006

  • Gambiarra!

    Videomaker

    2005

  • Cabaret Lazarus

    Videomaker

    2004

  • Suzana Flag

    Bass Player & Multimedia Designer

    1999 - 2013

"The purpose of art is washing
the dust of daily life off our souls."

Pablo Picasso
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-- Berlin, Germany