I'm a multidisciplinary designer who helps early-stage startups grow by translating brand promises into outstanding designs that consistently work for marketing and digital products.
Roberto Simoes
Growth-Driven
Designer
As buying decisions are primarily emotional, my data-driven design approach helps understand behavior and tap into your buyer's emotions with purpose and persuasion.
Strategic Design
Brand
Design
I work directly with your key stakeholders to shape and activate soulful brands through vision, goals, and execution.
- Brand Strategy
- Logo
- Stationery
- Social Media Graphics
- Packaging
- Websites
- Brand Style Guide
Product
Design
I align your business goals with user goals by designing data-informed, delightful user interfaces and comprehensive design systems.
- MVPs
- UX Research
- Prototyping
- User Interfaces
- Animations
- Design Systems
I Help You...
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Selected Work
I helped launch several branding, graphic, web, and mobile projects. Your business can look something like this, too.
Branding
"My experience with designers was painful until I met Roberto. He quickly understood the values of my business and transformed them into striking graphics, making our brand live up to the standards of our high-end clients."
"Roberto's storytelling, branding, and visual design skills were key to building trust with our potential investors."
UX/UI
"Roberto is an exceptional designer with critical, business-oriented thinking and emotional design skills. His work was instrumental in aligning our designers and freelancers to ensure cohesion across all our applications."
"Roberto is a complete designer with a rare knowledge of the entire web development stack these skills were crucial to our MVP launch."
